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  • Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation
    Evolution of the Global Fitness Industry : Strategy, Sustainability and Innovation

    The pandemic has taught us all how important it can be to look after our physical and mental health, and how worthwhile it is to invest in taking care of ourselves.This short book illustrates the main trends that are modifying the fitness industry worldwide and highlights contemporary relevance to strategic change.It outlines what is currently happening within the promising fitness market and analyses the major emerging trends and the scientific data, referring to startups that could become very interesting market players in the years to come.Sustainability and technology will be the subject of in-depth analysis, as they represent the main drivers that will guide the sector in the future.The book also considers the most important aspect of sustainability related to the fitness industry and wellness more generally: the Silver Economy.The analysis is supported by an extensive database involving the 100 leading companies in the sector worldwide.The novelty of this research is to provide a document analysing the typical characteristics of this market, consumption dynamics, consumer triggers, and underlying the socio-economic scenario.The treatment of key themes such as fitness-tech startups, sport strategic management and above all innovation and sustainability make the book unique and appealing to researchers, academics, students, and practitioners.

    Price: 49.99 £ | Shipping*: 0.00 £
  • Evolution and Environment
    Evolution and Environment


    Price: 35.00 £ | Shipping*: 0.00 £
  • Sustainability Challenges of Brazilian Agriculture : Governance, Inclusion, and Innovation
    Sustainability Challenges of Brazilian Agriculture : Governance, Inclusion, and Innovation

    With contributions from a wide range of thematic areas, this book provides a diverse perspective on the contemporary environmental challenges of Brazilian agriculture.Assessing existing experiences of governance interventions, implementation of inclusive and sustainable production practices, as well as technical innovations, this edited volume presents the reader with a nuanced perspective on sustainable future pathways for Brazilian agriculture.In many cases, actors within the agricultural sector stand in a key position to address environmental concerns, which often has generated important breakthroughs and improvement of production practices.Drawing on contributions from authors within a variety of fields, this contribution presents a trans-disciplinary perspective on the problems and pathways through which multi-level interventions can lead to sustainable solutions within the Brazilian agricultural and livestock sector.This book hereby constitutes an informed and timely contribution to the important debates about Brazil’s potential role in confronting environmental problems.More broadly, this volume also sheds light on the process of agricultural transitions in the Global South, and how food security concerns may be reconciled with sustainable production.

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  • The Vegan Evolution : Transforming Diets and Agriculture
    The Vegan Evolution : Transforming Diets and Agriculture

    Arguing for a vegan economy, this book explains how we can and should alter our eating habits away from meat and dairy through sociocultural evolution. Using the latest research and ideas about the cultural ecology of food, this book makes the case that through biological and, especially, cultural evolution, the human diet can gravitate away from farmed meat and dairy products.The thrust of the writing demonstrates that because humans are a cultural species, and since we are evolving more culturally than biologically, it stands to reason for health and environmental reasons that we develop a vegan economy.The book shows that for many good reasons we don’t need a diet of meat and dairy and a call is made to legislative leaders, policy makers, and educators to shift away from animal farming and inform people about the advantages of a vegan culture.The bottom line is that we have to start thinking collectively about smarter ways of growing and processing plant foods, not farming animals as food, to generate good consequences for health, the environment, and, therefore, animals.This is an attainable and worthy goal given the mental and physical plasticity of humans through cooperative cultural evolution. This book is essential reading for all interested in veganism, whether for ethical, environmental, or health reasons, and those studying the human diet from a range of disciplines, including cultural evolution, food ecology, animal ethics, food and nutrition, and evolutionary studies.

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  • What is cosmic evolution, chemical evolution, biological evolution, and cultural evolution?

    Cosmic evolution refers to the development and changes in the universe over time, including the formation of galaxies, stars, and planets. Chemical evolution is the process by which elements and compounds have changed and evolved over time, leading to the formation of complex molecules and the conditions necessary for life. Biological evolution is the process by which living organisms have changed and diversified over time through genetic variation, natural selection, and other mechanisms. Cultural evolution refers to the development and changes in human societies, including the growth of technology, language, art, and social structures.

  • What triggers evolution?

    Evolution is triggered by a combination of factors, including genetic mutations, natural selection, genetic drift, and gene flow. Genetic mutations create new variations in a population, which can then be acted upon by natural selection, where individuals with advantageous traits are more likely to survive and reproduce. Genetic drift and gene flow also play a role in shaping the genetic makeup of a population over time. These factors collectively drive the process of evolution by leading to changes in the frequency of genetic traits within a population.

  • Is evolution stingy?

    Evolution is not inherently stingy, but rather it is driven by the process of natural selection, which favors traits that increase an organism's chances of survival and reproduction. This can sometimes result in the appearance of stinginess, as resources are allocated to the most advantageous traits. However, evolution also promotes cooperation and mutualism in many species, leading to the development of symbiotic relationships and social behaviors that benefit the group as a whole. Overall, evolution is a complex process that can result in both competitive and cooperative behaviors, depending on the specific ecological and environmental pressures at play.

  • What about evolution?

    Evolution is the process by which species of organisms change over time through the process of natural selection, genetic drift, and other mechanisms. It is a fundamental concept in biology and has been supported by a large body of evidence from fields such as genetics, paleontology, and comparative anatomy. Evolution explains the diversity of life on Earth and how species have adapted to their environments over millions of years. It is a well-established scientific theory that has withstood rigorous testing and continues to be a central principle in the study of biology.

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  • Precision Agriculture : Evolution, Insights and Emerging Trends
    Precision Agriculture : Evolution, Insights and Emerging Trends

    Precision Agriculture: Evolution, Insights and Emerging Trends presents a complete guide from foundational concepts to the economic, commercial and environmental implications of the approach.Showcasing recent research improvements, future trends, and highlighting innovative use of machine vision, artificial intelligence, UAVs, drones, IoT and data analytics to promote sustainable agriculture, the book brings the reader up-to-date with understanding and implementing this targeted practice. From the basic elements of agronomy to insights on reflectance and remote sensing indices, chapters use summary abstracts, case studies and real-world examples of implementing the tools of precision agriculture (PA) to demonstrate the latest advances.It includes explanations on the origin of the intra-plot variability of a culture (spatial and temporal), different types of existing sensors, controllers and site-specific management.The book further explores yield monitoring, weed, disease and pest control, automated irrigation systems, PA tools for variable rate application of inputs within the field, and data processing methods.By also exploring the economic profitability of precision farming approaches, and its utility for sustainable agriculture, Precision Agriculture: Evolution, Insights and Emerging Trends is a truly comprehensive view of this important approach to improving global agriculture production. Scientists, researchers, policymakers, graduate and postgraduate students, and engineers in the related fields of agriculture, computer science and engineering will benefit from this book.

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  • Advanced Microbial Technology for Sustainable Agriculture and Environment
    Advanced Microbial Technology for Sustainable Agriculture and Environment

    Advanced Microbial Technology for Sustainable Agriculture and Environment focuses on plant-microbe interactions in respect to bioremediation and plant growth promotion, providing insights on diverse approaches such as genomics, metagenomics, proteomics, bioinformatics and other high-throughput analyses of environmentally relevant microorganisms.The impact of frequent applications of potentially toxic chemicals (pesticides and fertilizers) and increased industrialization processes on microbial diversity emphasizes the potential threat to microbial biodiversity in ecosystems.This is an ideal resource on current trends and the future of PGPR developments with bioremediation potential. Moreover, it gives a deep understanding of the genetics of microbial biodegradation and different remediation mechanisms that help to re-establish the natural environment.

    Price: 135.00 £ | Shipping*: 0.00 £
  • Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology
    Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology

    The wide range of topics that the book covers are organised into sections reflecting a cradle to grave view of how entrepreneurial, innovative, and tech-savvy approaches can advance environmental sustainability in the fashion sector.These sections include: sustainable materials; innovation in design, range planning and product development; sustainable innovations in fashion supply chains; sustainable innovations in fashion retail and marketing; sustainable alternatives for end-of-life and circular economy initiatives; and more sustainable alternative fashion business models.

    Price: 90.50 £ | Shipping*: 0.00 £
  • Farming for Us All : Practical Agriculture and the Cultivation of Sustainability
    Farming for Us All : Practical Agriculture and the Cultivation of Sustainability

    Climate change. Habitat loss. Soil erosion. Groundwater depletion. Toxins in our food. Inhumane treatment of farm animals. Increasing farm worker exploitation. Hunger and malnutrition in the midst of plenty. What will it take for farmers in the United States to embrace sustainable practices?Michael Mayerfeld Bell’s Farming for Us All first tackled this question twenty years ago, providing crucial insight into how the structure of US agriculture created this situation and exploring, by contrast, the practices of farmers who are working together to radically change how they think, learn, and grow.This updated edition of his now-classic work reflects on the lessons learned over the past two decades. Constrained by an oppressive nexus of markets, regulations, subsidies, and technology, farmers find themselves undermining their own economic and social security as well as the security of the land.Bell turns to Practical Farmers of Iowa (PFI), that state’s largest sustainable-agriculture group.He traces how PFI creates an agriculture that engages others—farmers, researchers, officials, and consumers—in a common conversation about what agriculture could look like.Through dialogue, PFI members crossbreed knowledge, discovering pragmatic solutions to help crops grow in ways that sustain families, communities, societies, economies, and environments. Farming for Us All makes the case that for sustainable farming to flourish, new social relations are as important to cultivate as new crops.This book is necessary—and hopeful—reading for anyone concerned about the present and future of food and farming.

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  • Can evolution stop?

    Evolution is a continuous process driven by genetic variation, natural selection, and environmental changes. While it is theoretically possible for evolution to slow down or even temporarily stop in a stable environment with little genetic variation, it is unlikely to completely halt. As long as there are factors such as mutations, genetic recombination, and environmental pressures, evolution will continue to shape and change species over time. Therefore, while it may slow down under certain conditions, it is unlikely for evolution to completely stop.

  • Will evolution change?

    Evolution is a continuous process driven by genetic variation, natural selection, and environmental changes. As long as these factors continue to operate, evolution will continue to occur. However, the specific direction and pace of evolution may change in response to new environmental pressures, genetic mutations, and other factors. Therefore, while the fundamental process of evolution is unlikely to change, the specific outcomes and patterns of evolution may vary over time.

  • What is the difference between synthetic evolution and natural evolution?

    Synthetic evolution involves the intentional manipulation of genetic material by humans in a controlled environment, such as in a laboratory setting, to produce desired traits or outcomes. In contrast, natural evolution occurs in nature through the process of natural selection, where organisms with advantageous traits are more likely to survive and reproduce, leading to changes in the genetic makeup of a population over time. While synthetic evolution is directed and guided by human intervention, natural evolution is driven by environmental pressures and random genetic mutations.

  • Is evolution really proven?

    Yes, evolution is a well-established scientific theory that is supported by a vast amount of evidence from various fields such as genetics, paleontology, and comparative anatomy. The theory of evolution explains the diversity of life on Earth and how species have changed over time through natural selection and other mechanisms. While there may still be gaps in our understanding of certain aspects of evolution, the overall evidence strongly supports the theory as a fundamental principle of biology.

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